Blog Archive November 2013

The secret to properly marketing real estate online

  • November 29, 2013
  • Darrin Leung
  • Property Investment Brisbane

You may have noticed that this thing called the internet has become somewhat popular over the last decade or so... So popular that it has essentially revolutionised virtually every aspect of our lives, from the way we socialise to the way we do business. One area where it has had a huge impact is on real estate marketing. In the past real estate marketing was done in newspapers, with specialist publications and occasionally on radio and TV. Now days though, much of real estate marketing is done online. While traditional media still has a role to play, most buyers are clearly relying upon property related web sites and the internet to help find their new home.

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What the real estate industry will look like in 70 years

  • November 28, 2013
  • Darrin Leung
  • Property Investment Brisbane

Predicting the future is never easy, but that hasn’t stopped humanity from giving it a shot. When it comes to real estate we can make several predictions using the current and historical data, though naturally looking 70 years ahead is a difficult proposition at the best of times.

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What sport can teach us about real estate

  • November 21, 2013
  • Ayda Shabanzadeh
  • Property Investment Brisbane

There is nothing us Aussies like more than sport. We are a truly sports obsessed country, though the less said about this year the better! Sport has often been used as source of inspiration and learning for different facets of life, from love to business. It is no surprise then that sport can teach us something about real estate. Here are some sports lessons for real estate professionals:

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How to seduce a passive buyer

  • November 14, 2013
  • Darrin Leung
  • Property Investment Brisbane

You may not recognise the term but you will recognise the type of person that it is describing. We humans are great at creating new phrases when we need them and passive buyer is just such a coinage. It refers to someone who acts buys a property impulsively because they love it. They are not a buyer who has been looking for a long time, they are not someone who has been weighing up the market and searching for the perfect place, they are someone who simply buys because they love a place. The problem with passive buyers is that they cannot be predicted like other buyers, they cannot be tracked... but they can be seduced.

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10 things to check in an open inspection

  • November 7, 2013
  • Darrin Leung
  • Property Investment Brisbane

Ok, so before you sign on the dotted line there are a number of key things that you need to check. Here are the top 10:

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